We are incredibly proud to share the unforgettable event we had the privilege of organizing in Rome in celebration of International Women’s Day. Following its spectacular debut in the iconic Times Square, the I Am campaign was launched for the very first time in Italy, against the breathtaking backdrop of the world-renowned Trevi Fountain — a symbol of cinema and timeless beauty. Forty inspiring women came together to amplify this powerful message of equality and nonviolence, marking a historic moment in our shared journey towards a more inclusive world.